Welcome to Networking Unleashed: Building Profitable Connections
Updated: 4 days ago
Welcome to Networking Unleashed: Building Profitable Connections, the podcast where relationships create opportunity and authentic leadership builds lasting success. I'm your host, Michael Forman. You've probably heard the saying, "Your network is your net worth." But what if your real net worth isn't measured by how many people you know, but by how deeply people trust you?
Exploring Authentic Leadership
In today’s episode, my guest and I delve into authentic leadership, living your truth, and why the right relationships stem from becoming the right person. If you're ready to build a network grounded in purpose rather than appearances, this episode is for you. I travel across the country speaking about this very topic, and I’m excited to share insights with you.
Let me introduce my guest, LaShondra. I believe this will be a fantastic conversation. LaShondra, could you give us a brief overview of your journey to where you are today?
LaShondra's Journey
Absolutely! Thank you for having me, Michael. I spent 35 years working in various corporate environments, over 20 of those in Fortune 15 companies. I learned how to navigate complex, matrixed organizations by connecting with the right people. It often feels like a game of telephone when figuring out who does what. I made it my life's mission to understand the who, the what, and the how, ensuring that everyone wins.
The Value of Depth Over Numbers
I've got a bunch of questions for you, LaShondra. Let's see what you're really worth here! We often hear, "Your network is your net worth." Do you think we've misunderstood what that really means?
I do. Thank you for asking, Michael. Many people think that having 50,000 connections means they have a strong network. But if you have just five people who truly understand you and what you do, that’s far more valuable. The depth of relationships matters more than the numbers. It’s about how much trust exists in those connections.
Building Your Brand and Reputation
Your brand and reputation are crucial. When people know they can reach out to you and receive the right support at the right time, they want to work with you repeatedly. They will even speak your name in rooms where you're not present.
There's a mantra in networking: if they know you, like you, and trust you, they'll do business with you. It's easy for many to know you, but trust is a different story. You wouldn’t do business with someone you don’t trust, right?
The Challenge of Authenticity
Absolutely! Many of us face challenges on platforms like LinkedIn, where we receive countless messages from strangers. They often say, "I want to help you," but they don't even ask about us first. It feels impersonal and transactional, which is not how I do business.
The Power of Authentic Leadership
You mentioned authentic leadership. How does authenticity influence the types of people we attract into our lives and businesses?
Great question! In corporate leadership, many are told to act a certain way to achieve results. This pressure can lead to losing touch with who you really are. When you’re authentic, you unleash your true value, which benefits your organization and yourself.
Authentic leadership allows you to be productive, innovative, and creative. It’s vital for leaders to remove barriers that prevent others from being their true selves.
Networking with Genuine Intent
Many people network trying to impress others. What changes when someone is comfortable being themselves?
I love this question! When you network, listen for connection points. Instead of just asking, "What do you do?", ask, "Who are you?" This approach opens up deeper conversations. We are human beings, not human doings. Just being has value, and understanding who someone is can create meaningful connections.
The Importance of Listening
When you’re comfortable with yourself, you can listen better. Understanding others’ needs is crucial for building strong partnerships. If you don’t listen, you’ll miss out on valuable insights.
Crafting Your Elevator Pitch
What do you do when someone gives you a canned elevator pitch?
I don’t even ask, "What do you do?" I ask, "Tell me who you are." This distinction opens up more authentic conversations. I want to know what drives you, what wakes you up every day.
Living Your Truth
Living your truth can be inspiring yet uncomfortable. Have there been moments when staying true to your values cost you an opportunity but ultimately led to something better?
Absolutely! When you are your authentic self, you attract clients and partners who resonate with your brand. I consider myself a storyteller. If someone wants a quiet, reserved person, that’s not me. I’m loud, dynamic, and rooted in real experiences.
The Role of Humor
Humour plays a significant role in my interactions. It humanizes the experience and makes people feel comfortable. If I mess up, I own it and make a joke. This approach creates a relaxed atmosphere.
The Balance of Confidence and Authenticity
Do you believe people are attracted more to confidence, competence, or authenticity? Which creates the deepest trust over time?
That’s a great question! It often depends on the situation. Confidence can be misleading if someone is confidently wrong. Competence is essential, but if someone appears timid, it raises doubts. Authenticity combines both. When you show up authentically, you build trust.
The Impact of AI on Authenticity
In today’s AI-driven world, do you think authenticity has become one of the rarest and most valuable leadership qualities?
Absolutely! AI is a tool, not a replacement for human skills. We will always need human interaction and authenticity. AI can help us focus on what we do best, allowing our authentic selves to shine.
Attracting the Right Network
What’s the difference between attracting a large network and attracting the right network?
Great question! Many influencers boast about their large followings, but authentic relationships can't be built with 100,000 people. It’s more valuable to have a smaller group that truly understands you. Focus on depth rather than breadth.
Shared Values vs. Shared Goals
When building strong partnerships, what mattered more in the beginning: shared goals or shared values?
Shared values are crucial. You must appreciate and respect the people you work with. As a business owner, I prioritize human-centered values. If we mesh there, we can discuss mutual goals.
Creating Safe Environments
How do leaders create environments where people feel safe enough to be honest, vulnerable, or fully engaged?
Leaders must lead by example. Vulnerability, humility, and authenticity are key. If you don’t know something, admit it. People appreciate honesty. It’s about creating a two-way communication channel where everyone feels valued.
Reflecting on Your Network
If your network became a mirror of your character tomorrow, what would you be proud of in that reflection?
I’d be proud of how we think about ourselves and each other. Every decision should consider the greater good. It’s about creating a win-win situation for everyone involved.
Building a Network for the Future
If someone wanted to build a network that reflected the person they aspire to become, what would you encourage them to start doing today?
Start wherever you are. Talk to your team and adjacent teams. Build relationships that are not just transactional. Practice hospitality, not just customer service. It’s about creating long-term connections.
Conclusion
Thank you so much for joining me today, LaShondra. Your insights have been extraordinary. If someone wants to connect with you, how can they reach you?
Absolutely! My website is LBB Edutainment. You can also find me on all social media platforms @LBBEdutainment.
This episode reminds us that the strongest relationships aren’t built by trying to impress others. They’re built by being genuine enough for people to trust you.
If you enjoyed this episode, follow and subscribe to Networking Unleashed: Building Profitable Connections for more conversations on networking, communication, leadership, and business growth.
If you’re looking for a keynote speaker or executive communication coach to help your organization build stronger relationships, visit MichaelAForman.com. Until next time, remember: your network isn’t built by collecting contacts. It’s built by earning trust, living your values, and becoming someone people are proud to know.
Hello! I would like to welcome you to the Fusion Alliance Business Expo II. This one is on October 22nd, held at Yifon Restaurant and Event Center, 6000 Medlock Bridge Parkway, Georgia. This is your chance to showcase your business, connect with the community, and gain unmatched exposure.
This event is designed to highlight your thriving business and is a must-attend gathering for local leaders and entrepreneurs.
Event Details:
Date: October 22nd
Time: 11:00 AM - 4:00 PM
Location: 6000 Medlock Bridge Parkway, Johns Creek
Website: fusionalliance.info
You can be a vendor, a sponsor, or just come and enjoy. Don’t miss your chance to be part of this exclusive showcase of Johns Creek's best businesses!
📍 That’s a wrap, folks! A huge thank you to our guests for sharing such incredible insights today. If you’re interested in my digital courses, being coached, or having me speak at your company, visit MichaelAForman.com and fill out the request form.
Remember, networking isn’t about being perfect. It’s about being present. So take what you’ve learned today, get out there, and make some meaningful connections. If you’ve enjoyed this episode, please subscribe, leave us a review, and share it with someone who could use a little networking inspiration.
Let’s keep the conversation going. You can find me on Apple, Spotify, Pandora, YouTube, or my website, michaelaforman.com/podcast.
Michael is a business networking expert specializing in enhancing professionals' networking and communication skills to drive profitability. As a leading authority in this field, he is highly sought after for his dynamic presentations and workshops. His extensive experience has consistently led to significant improvements in corporate profitability by empowering individuals and organizations to connect more effectively and efficiently.
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